Google Fast Filp is the latest cool new application from a company known for innovation. Google Fast Flip lets users discover and share news articles online but in a more traditional way. Flip is s kind of like an online print publication only with pages you can turn. In order to make this all possible Google is scaning images of articles from it’s partner websites and then displaying them all in one easy to read place .
2009
Google’s New Patented GUI Design
by Brian Ussery on September 9, 2009 | 
It appears as though Google’s recently patented GUI design is live. Notice the larger buttons and text box?
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Search Intent
by Brian Ussery on September 2, 2009 |
The number one driver for organic conversions isn’t usability or price it’s intent. For that reason, I think it’s great to see Google’s Analytics guru, author & super nice guy 
, Avinash Kaushik blogging about “intent“. Engine officials rarely discuss “intent” outside academics or IR for obvious reasons. Analytics folks tend to avoid this topic altogether because analytics measures user action but not what users intended to do. This has always been a major disconnect between analytics, design, usability, PPC and the complex realities of organic search.
Google Rich Snippet Tool
by Brian Ussery on August 31, 2009 |
Back in May, Google introduced support for Rich Snippets in SERPs. These snippets can be extracted from structured data annotations provided to search engines via microformat or in RDFa embedded by webmasters. These structured data annotations can provide not only quality signals but also reviews, personal information, product details and even business contacts. Obviously, when this data appears in SERPs it’s going to have a direct impact on click-through rates. As a result perhaps, Google has launched a new tool for webmasters to preview Rich Snippets. The new Google Webmaster Rich Snippet Testing Tool according to Google, is to help webmasters enhance “search results by marking up web pages with Microformats or RDFa.” This kind of structured data could help improve the quality of SERPs and is already being used by sites like beu blog, Google Profiles, LinkedIn and others….
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Bing Yahoo
by Brian Ussery on July 29, 2009 |
ChoiceValueInnovation.com, believe it or not that is the domain name of new “Binghoo” website (no joke). How a Microsoft aka MSN aka Live aka Bing powered Yahoo represents any of the above is beyond me but, hey I expect no less. Safe to say, I’m not holding my breath this deal even goes down….